Zoetis Sustainability Report 2025 + Stylesheet

I was asked to design Zoetis’ 2025 Sustainability Report, a detailed document on their progress towards their Driven to Care strategy, Advancing in Animal Health with Purpose, and long-term environmental commitments.

I led the design concept which set the tone for the whole report, along with a flexible layout system that could handle everything from technical disclosures to high-level storytelling. Working closely with strategists, I translated dense content into something far more accessible and engaging. The challenge was finding that balance, keeping the credibility and precision, while making the report feel clear and readable. I approached this through considered typography, clean data visualisation, and a  system that ensured consistency across a large and varied document.

The result is a report that feels considered and cohesive, with a strong visual system that brings clarity to complex content and supports Zoetis’ position as a global leader in animal health.

In addition to the report, I developed their stylesheet in preparation for the Workiva design implementation. This core design system helps to set the tone for the entire report.