Be The Other

Embarking on a journey driven by my passion for creativity and unique expressions of style, I founded a contemporary, luxury handcrafted jewellery brand that bears the essence of individuality – Be The Other. As the creative force behind this venture, I delved into the intricate realm of visual identity and brand design to bring forth a collection of meticulously crafted pieces that celebrate the beauty of diversity and self-expression.

Be The Other represents more than just jewellery; it's a manifestation of my commitment to empowering individuals to embrace their unique style. The brand's visual identity is a fusion of artistry, innovation, and a celebration of my passion. Every piece in the collection is a testament to the idea that jewellery goes beyond mere adornment; it's a form of wearable art that encapsulates the spirit of the wearer.

Be The Other stands as a testament to my dedication to the art of design and my belief in the transformative power of thoughtful visual branding. This project showcases not only my proficiency in crafting brand identities but also my commitment to infusing creativity and passion into every aspect of my work. Through Be The Other, I've created not just a brand but an experience – an embodiment of the extraordinary in the everyday.

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Ladbrokes / Design Lead - Retail POS

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Coral / Design Lead - Retail POS